Foxtel Arts is a high definition channel dedicated to arts, artists and a diverse heritage of creative expression. The channel showcases the full breadth of artistic forms including the world’s finest opera and ballet productions, music, theatre, dance, cabaret, classical and contemporary performance, as well as informative documentary specials and series from the diverse worlds of cinema, literature, music, visual art and artists.

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The channel brand captures the creative spirit of the artist by using expressive moving ink and paint textures moving in surprising ways. The logo and channel imagery was inspired by Ink's creative director’s Kenneth Lambert’s artistic work.

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Project credits: 
*Creative Director, Principle Designer & Live action Director.